The Psychology of Slot Machines

Slot machines are a mainstay of casinos around the world, and they're also one of the most popular forms of gambling entertainment. But what is it about these cute dancing pig and huffin’ n’ puffin’ wolf machines that makes them so appealing? The answer lies in the psychology of slot machines.

The Illusion of Control

One of the biggest reasons why slot machines are so fun is that they often give you the illusion of control. Unlike other casino games, such as blackjack or poker, where skill and strategy can play a role, slot machines are entirely based on random chance, which relies upon the often referred to “RNG” or “random number generator”. However, many slot machines are designed with features that make players feel like they have some influence over the outcome. For example, picking the right symbols that reveal the jackpot, or buttons that allow you to stop the reels. Just remember, the outcome has already been determined the moment you pressed “spin”. Sorry to burst the bubble on this one.

The Power of “Almost!”

Another psychological ploy that slot machines use is the “almost” spin or near miss. You know the ones! Where you get just one shy of the symbols needed for a bonus! Or the ol’ “it was right there!,” as the much-needed bonus coin or construction hard hat drops out of sight on the last reel. This can make you feel like you were oh so close to winning (as well as be super frustrating). These “almost” hits trigger a dopamine rush in the brain, which is the same neurotransmitter that is released when you experience pleasure. You must chalk these “almost” spins up to just another miss and not let them fool you!

Sensory Overload

The flashing lights, dancing pigs, animated coin showers, and catchy musical tunes of slot machines are all designed to stimulate the senses and create excitement. This sensory overload can be overwhelming and can make it difficult for you to think rationally. This is why taking breaks is important! Or, if you need a hit of slot fun, just watch us on our YouTube channel!

The Old “We Are So Due!”

Thinking you are “due” to win big is an example of a cognitive bias that slot machines are known to prey upon. A cognitive bias is basically a mental short circuit in thinking that can lead to errors in judgment. We will avoid diving into that scientific worm hole but know that believing you are “due” to win is more superstition than truth. The odds of winning are the same on every spin! And even we will admit to saying this every now and then! Sorry, we are only human.

Keep Yourself Balanced

Here are some things to remember to keep yourself on track and avoid getting carried away:

Remember

Slot machines are designed to keep you playing, as well as entertain. They use a variety of psychological methods to keep you pushing that button (or pulling that handle)! By understanding how they work, you can make more informed decisions about your play and protect yourself from the risks of slot machine overload.

Gambling should always be about fun, not fortune!  If you or someone you know is struggling with problem gambling visit the National Council on Problem Gambling at ncpgambling.org.

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